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  • April 14, 2026
    "Lakeside villa SUI HAKUBA" Grand Opening This Spring

    Showa Nishikawa Co., Ltd. (Location: Chuo-ku, Tokyo; Representative: Motoari Nishikawa) announces that its down duvets and pillows have been adopted for all guest rooms at the priv [...]

  • April 14, 2026
    Hakuba Station Redevelopment: Sakura Fudousan Launches "HBC Building" Landmark Project

    Decision confirmed for “Burton,” a world-class snowboard brand, and “7-E [...]

  • April 14, 2026
    "Cedars Hotel" Now Open: New Ski-In/Ski-Out Lifestyle Hotel Debuts at Tsugaike Kogen

    Accepting accommodation reservations | A location with ski-in/ski-out access to Hakuba Val [...]

  • April 14, 2026
    Construction Begins on "Cassia Hakuba": Banyan Group’s Upscale Brand Set for 2028 Opening in Echoland

    An upscale brand of the Banyan Group. Wealth Management Group (Headquarters: Akasaka, Mina [...]

  • April 14, 2026
    Rossignol Store Hakuba Now Open

    The opening of a Rossignol store in Hakuba is a strong signal of the resort’s continue [...]

  • April 14, 2026
    The Alps Hotel Hakuba: Set for December 2026 Opening

    The Hakuba Alps Hotel, directly connected to the Hakuba Norikura ski resort, has been reno [...]

  • April 11, 2026
    Global Hotel Giant Accor to Debut in Hakuba with Two New Novotel Properties

    Accor one of the world-leading hospitality group based in Paris, France (Headquarters: Fra [...]

  • September 10, 2025
    Hotel La Neige: Now Accepting Bookings for tralala 2025/26

    A New Chapter for Hotel La Neige: Renewed and Refined Big things are happening at Hotel La [...]

  • September 10, 2025
    5 Ways of Travelling to Hakuba New!!!

    Hakuba is a premier year round destination known for its world class skiing, snowboarding, [...]